clothes

  Personal style bloggers sometimes get a bad rap -- caricatured as pretty, brainless girls who dress up for their  and post their results to a WordPress blog. But over the past decade, these independent publishers have become a real force in the fashion industry -- not just snapping up front row seats at fashion shows, but landing major campaigns and collaborations with brands, becoming regular guests on TV shows like "Today" and "America's Next Top Model," and turning their blogs into multimillion-dollar businesses. Some have become household names. Continuing in our annual-ish tradition, today we're releasing our 2015 ranking of the most influential personal style bloggers in the world. This list looks wildly different than it did in . Here's why. For one, we excluded every blogger who has expanded her empire to the point that the blog is no longer only about her. and fall into this category.) We also chose to focus on those who write more about perso